Gabar is built on the very belief that much of the change we want to see in the world can come from ourselves first. From living more consciously, to being more present and attune with our feelings, to fully expressing & exploring our dynamic selves, Gabar seeks to encourage ideas of self-expansion, self-awareness & self-discovery through scent and everyday rituals.
At Gabar, we thread together our heritage and old world values with fresh, contemporary aesthetics to build a modern fragrance house. One that cares just as much about internal over external beauty, and that is fully committed to slowly undoing unconscious values that no longer serve us. Gabar (meaning "world" in the Myanmar language, our mother tongue) is both a fragrance house and a philosophy. We are so glad you've found us.
A London brand, rooted in Southeast Asia but made for the world.
While our roots are in Myanmar (Southeast Asia) and we call London our current home, our mindset and inspiration will always remain global. We seek to bring together our Buddhist heritage and deep & diverse cultural experiences to create a multi-layered fragrance house -- one with deep roots but a globalist spirit that can resonate with different corners of the world.
Not afraid to push boundaries.
We began as a movement, off the back of activists & changemakers who were sacrificing their lives to fight for something new. At Gabar, we take this spirit of resistance and apply it to what we do -- pushing boundaries in ways we can: whether in the way we craft our fragrances, create community, or speak to our customers and do business (through kindness first & foremost). We constantly look to new ways of doing & being and resist being put in a box.
Made for all kind.
At Gabar, while we aim to create a new kind of fragrance house and business at large, the values we preach are old world values meant to resonate with all genders, ages, cultures and kind. We respect the dynamic beings that all humans are, and aim to keep expanding our brand to encompass more as we grow.
Conscious in every choice.
From our packaging to bottle design to material choices, every action we take is a conscious one: one committed to creating the least harm, and overturning archaic and wasteful paradigms. We eschew excess, and aim to do everything with the least fuss, while still keeping room open for creativity and expression. This simplicity is a bold commitment to eliminating more of the unnecessary in the world so that we can make way for more things that truly matter.